Wednesday, December 5, 2007

DirecTV and DISH Network – How Do The Two Leading Satellite

DirecTV and DISH Network – How Do The Two Leading Satellite TV Providers Stack Up?

If you live in the U.S. and want satellite TV systems, you have basically two choices. Yes, there are other providers out there, but for most viewers, DirecTV and DISH Network offer the most choices for the least money, although Pegasus and Voom are fast becoming major contenders in the satellite television industry. Competition being what it is, both DirecTV and DISH Network offer similar services and constantly adjust to add features and outdo their rivals. So how do you choose between the two? A side-by-side comparison of the services and prices shows some differences that help customers decide which service best fits their viewing needs. But first, a little background on each provider might be helpful.

DirecTV

The company known as The DirecTV Group is made up of four main units, which include DirecTV U.S., DirecTV Latin America, PanAmSat, and Hughes Network Systems (HNS). As a group, the organization serves over 12 million U.S. satellite TV customers and another 1.5 million subscribers in Latin countries. Through PanAmSat, they operate a fleet of 25 satellites capable of providing satellite transmissions to 98% of the world. And Hughes Network Systems operates a satellite-based consumer broadband Internet access service known as DirecWay. This component of Hughes has over 180,000 subscribers. HNS is also one of the largest manufacturers of DirecTV set-top receivers. The four different aspects of The DirecTV Group give the company a large, comprehensive base of direct and indirect satellite customers. Their partnerships with technology leaders such as AOL, Microsoft, and TiVo also add to their customer base.

There are plans for improving and expanding services in efforts to attract more customers. Hughes Network Services is developing SPACEWAY, a more advanced satellite broadband communications package that is expected to provide customers with more affordable high-speed, two-way data communications. SPACEWAY is expected to be introduced in 2005.

DirecTV has been actively working to increase the number of markets where they offer local programming. In January of this year, the company added 18 new markets that will receive local channels via the DirecTV(R) programming service. By year-end, the company plans to offer local channels in a minimum of 130 markets, representing 92% of U.S. television households. Continued marketing and development of their HDTV and DVR products will also be a part of their plans to expand their customer base. Two different basic dish designs and several different manufacturers provide DirecTV consumers with a number of dish options.

DirecTV subscribers have a choice of two basic dish designs for their satellite service. The round dish is the more common 18" design that has been popular across the country. The oval dish or low noise blockdown (LNB) dish is able to receive information from more than one satellite and is required for those who want to receive local channels, HDTV, or Spanish language programming.

Popular manufacturers of DirecTV compatible dishes include Hughes, Sony, Phillips, and RCA. Current DirecTV sales and deals offer the satellite dish and other equipment for free with a one-year commitment. It could cost anywhere from $50 to over $200 to purchase the DirecTV compatible dish separately.

DISH Network

EchoStar Communications Corporation and their DISH Network service are Hughes Network’s top competitors. Headquartered in Englewood Colorado, EchoStar has been a leader in the satellite TV industry for over 20 years. The company, founded by Charlie Ergen, began as a distributor of C-band cable television systems and filed for a Direct Broadcast Satellite (DBS) license in 1987. The company received broadcast access in 1992, launched its own satellite, EchoStar I, in 1995, and introduced DISH Network in 1996.

Today, the company has 9 satellites, and through DISH Network, provides over 500 channels of video, audio, and data satellite services to over 8.5 million customers in the U.S. In addition to satellite television services, DISH Network customers can also receive high speed Internet, Interactive TV (on demand programming), and High Definition TV (HDTV).

HDTV is EchoStar's latest innovation, which reportedly delivers extraordinarily sharp pictures and integrated sound by digitizing television programming. Broadcasting all DISH Network programming in wide-screen format and transmitting up to 10 percent more pixels, HDTV provides a clearer more proportionate picture.

In August of 2003, EchoStar was the first company to offer a satellite receiver with a built-in digital video recorder (DVR). A DISH Network standard DVR receiver allows viewers to stop, rewind, fast forward and record up to 60 hours of live TV programming. More advanced receivers provide enhanced services.

DISH Network services can be purchased on-line or through a local retailer. Unlike its competitor, DirecTV, DISH Network offers equipment installation. This service usually involves a fee, but often is offered at free or reduced rates through special sales promotions.

The equipment needed for DISH Network satellite TV is basically the same as for DirecTV service. You need a dish, a satellite receiver, and the access cards. Depending on the type of satellite TV you want, you have several choices for equipment. Whether you want standard satellite TV or Digital Video Recording (DVR), or High Definition (HD) options, you will need a dish. Each type of service requires a different dish, but that is determined for you when you choose your package.

A Comparison

So how do the two leading satellite television services compare? Both offer over 200 channels and Pay Per View selections, DVD recorders, HDTV and seven HD channels each. But from there, things differ somewhat. Here’s a side-by-side listing of the different packages and the services provided. Look them over and decide which satellite TV service is best for your budget and viewing needs.

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DIRECTV

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Dish Network

>

Receiver

>

Included with price plan

>

Free to $149 depending on selection

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HDTV Receiver

>

$399

>

$449

>

Dish

>

Included

>

Included

>

Lowest price plan

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$36.99 per month

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$24.99 per month

>

Highest price plan

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$87.99 per month

>

$77.99 per month

>

Satellite Internet

>

Yes

>

No

>

Creating Value With Streaming Video Content

Having a corporate or promotional video for your company is often viewed as something of an expensive luxury – useful, but rarely considered to be an essential marketing tool. Whilst many businesses can understand the benefits of having a corporate video, all too often they are put off by the perceived cost and subsequently find it hard to justify commercially. Furthermore, the process of making a video can at times, appear complex and intimidating, with an array of technical terms and processes.

Streaming video provides a number of useful opportunities for maximising the potential of an existing corporate video. And compared to other distribution media such as DVD or CD-ROMs it also offers a cost-effective solution for broadcasting a new corporate presentation to a wider audience.

Although streaming video is certainly not a new concept and has been around for some time, it’s now easier than ever to add streaming video content to your website. The technology required to enable video streaming is widely available, it’s relatively inexpensive and with the dramatic growth in high speed, broadband internet connections, a growing number of internet users can now view high quality, streaming video on their computers.

In this article, leading corporate video & business television producer, John Howarth, explains some of the ways in which streaming video content can be made to work effectively for your business and produce tangible results.

Provide Compelling Content

Try to provide content that creates a real interest for the viewer. Instead of simply informing them of your key corporate values – the typical narrative being ‘how successful we are, the great products & services we offer, our featured clients’ - why not turn the message into something that is actually useful and engaging to watch.

Take for example a company that manufactures kitchen products. Whilst you could produce a video to establish company values by highlighting such areas as quality of craftsmanship and original design of the product, this information is almost certainly available more easily on the web pages. It could be far more interesting for the viewer to provide them with a series of recipes, which feature the products being used in context.

Another technique is to provide content that is not centrally focused to your company’s core products & services. For example, your company sponsors a sports event or art exhibition. How about showing some clips from the event, with company branding around it? By using more recognisable and popular content, you are creating a wider ‘reach’ for the video, with the added possibility of gaining increased website traffic.

Re-Package Content

Lets say you already have a corporate video, it’s around ten minutes long and you currently distribute it on a video tape format or DVD. The most obvious solution would be to have it transferred to a streaming format in it’s entirety and loaded up onto your website. Whilst a ten minute corporate video sequence may be useful as a backdrop display in a trade exhibition or screened to a captive audience in a conference, it’s often far too long to use as a streaming video clip on your website. Who really has the time to sit and watch a corporate video clip for this length of time? It’s often far more useful to break the sequence down into a series of individual clips or re-edit into a shorter, condensed version that has greater impact.

Following on from this, you might also want to distribute streaming video clips around different areas on your website. This way, the clips featured can be targeted to match – and complement - the page content. For example, on a page detailing company clients and case studies, the video clip could feature customer testimonials; situated on a contact details page, the video sequence could feature some generic shots of company locations and building exterior shots.

Brand The Video

Whatever streaming video clips you use, try to ensure they are branded with your corporate identity. This could be a small logo in the top corner of the screen or a ‘picture frame’ wrapped around the moving images. Taking it a step further, you may want to add an introduction sequence with animated corporate logos at the beginning and end of every sequence. Another option is to create an HTML or Flash ‘player’ customised with your corporate identity. The video clip would then play within this frame and could be complemented by some animated product or service information around it.

When reviewing website statistics, it is frequently pages featuring streaming video content that are the most ‘sticky’ and have the longest viewing times by site visitors. Use this factor to your advantage - it’s an ideal opportunity to get your core brand values, products and services across to the site visitor.

Computers and Web Cams are Taking Communication to Levels On

One of the most incredible inventions I’ve ever come across is the web cam and its process of video conferencing. This is just so futuristic I can’t believe they really exist and are readily available to anyone with the Internet, speakers, and the right software. I’m not absolutely sure but doesn’t this spell the end of telephones? Now we can have conversations with people on the other side of the world, and see their face moving as we hear them speaking live.

Picture this: You’re an Antarctic explorer on a solo journey in the middle of the ice and snow on your way to the South Pole. The only living creatures around are the slippery penguins sliding around having fun. You’re in your special tent keeping safe from the intense wind from the blizzard outside. As you boil up water on your portable stove you flip open your laptop (with battery recharger, broadband Internet, and in-built speakers) and connect with your family back in Russia. You can see their smiles as you hear them speak. What a magical connection!

Another great aspect of video conferencing is the fact that you can communicate with whole groups of people at once either through networking a group of computers or by form of broadcast. This is a huge step forward for both companies and for schools. I’ve heard corporations have saved a lot of money and time, and students are enjoying learning this way much more than from a textbook. Informed people can talk to classes and help them learn, where otherwise they wouldn’t be able to because of time and distance restrictions. This is also a bonus for children who have different learning styles. E.G. The more visual types who understand better when they can see what they’re working with.

Feasibly, a surgeon in Japan could watch an operation in Australia and even ask the doctor in progress questions about procedures. It’s obvious that video conferencing will both help humans evolve further through the sharing of knowledge as well as keep loved ones more connected when they are far from home.

A lot of people who are either fascinated or obsessed with sex will also tell you about the benefits of this technology for their voyeuristic purposes, but I’m not going to go there. Science Fiction has once again turned to reality, and I hope we can truly make the most of this invention created by humans who wish to make society a better place.

Cable vs. DSL - Which is Better?

As broadband Internet becomes more mainstream, one of the most common questions we get is: which is better, cable or dsl?

The answer to that question is not so definite. Many factors come into play when deciding which high-speed connection to choose. Regardless of which you choose (DSL, Cable, or even Satellite) it's going to be a ton better (and faster) than that ancient dialup modem you've been using. Not to mention, your Internet experience will be much more enjoyable.

DSL (Digital Subscriber Line)

Just like your existing dialup modem, DSL uses your existing copper wire phone line to deliver data at high speed. To qualify for DSL, you need the following:

- a phone line

- a DSL modem (which normally comes with the service)

- an Ethernet card or an available USB port ( most DSL modems allow both connections, but Ethernet is recommended).

- a phone company (ISP) that is offering DSL service (e.g., Verizon)

One important factor that will influence your DSL connection is the distance between your home or office and the phone company's central office. The farther away you are from the central office, the signal becomes weaker, thus a slower connection. With that said, DSL is not as available widespread compared to cable. You'll need to contact your local phone provider to check availability.

Speed wise, depending on the package you choose, DSL can range from 128 kbps to 3 Mbps. Generally, the faster your connection the more expensive your service will be. You can expect to pay around $25-$30 a month for a 768 kbps connection, which is roughly 13 times faster than a 56k dialup modem.

::Pros::
- Relatively cheaper than cable
- Dedicated line, so speeds are almost guaranteed
- You can talk on the phone at the same time while surfing the net

::Cons::
- Slower speeds compared to cable
- Speeds drop the farther away your home/office is from the central office
- Not available in all areas

Cable Internet

Cable Internet gets our recommendation. Cable, which you can probably already tell, uses the coaxial cable that your television uses. To qualify for cable internet, you need the following:

- a cable modem ( which normally comes with the service)

- an Ethernet card or an available USB port (most cable modems allow both connections, but Ethernet is recommended)

- a cable company offering cable Internet (e.g., Adelphia)

Unlike DSL, cable Internet does not depend on the distance between your home or office and the central office. However, unlike DSL, cable connections are typically shared among your neighbors. Although, most cable companies provide pipelines with huge bandwidth that this rarely becomes an issue.

Speed wise, cable Internet typically ranges from 3 Mbps to 10 Mbps, up to 3-4 times faster than DSL. However, expect to pay more for the service - $40-$50 per month.

::Pros::
- Faster speeds than DSL
- More widespread than DSL
- Distance does not affect speed

::Cons::
- More expensive than DSL
- Line is shared with other users


With all that said, you need to think about what type of user you are. If you are a heavy Internet user and downloader, you would highly benefit from a broadband connection. For the light users who use the Internet just to check emails, are probably better off with a dialup. However, if you are willing to splurge some cash on a broadband connection, then by all means, upgrade!

Broadband is State-of-the-Art Internet Access

We are now well ensconced in a time when the Web is riddled with graphics, animations, sounds, and videos, bringing about a necessity for superior internet access such as that which broadband can provide. The fact is that anything less than the speed supplied by a broadband cable has become inadequate for today’s Web users.

Of course, if you use the internet only once every so often, you wouldn’t be as heavily dependent upon high-speed internet access as is provided by broadband, however, if you’re a regular user, it’s virtually a necessity.

But wait a minute…even though you use the internet, it doesn’t mean you know exactly what this high focus form of internet access actually is. So lets start there. In essence, broadband is a very fast form of internet connection. It will provide you with a noticeably faster internet speed than a dial-up connection.

Broadband used to be a challenge only because of it’s limited availability, however, today there are many ways that you can have a much faster connection. The delivery methods have been expanded to the following types of broadband cable:

- Copper telephone wires
- Cable TV wires
- Radio microwaves from local base stations
- Satellite microwaves from geo-stationary satellites

Now lets look at why this faster style of internet access is actually better. The benefits of broadband actually include much more than faster downloads. Broadband is the connection that is always “on”. As soon as you start up your computer, it’s already connected to the internet. For anyone who has waited for a modem to dial up and connect, the advantage of this is quite apparent. Furthermore, broadband allows you to download movies, music, and web pages that were virtually inaccessible in practical terms when using dial-up.

But the benefits of broadband aren’t just felt by individual users. Businesses, governments, schools, and communities can all experience the superiority that broadband cables can provide.

Here are some examples of benefits for each of those types of organizations:

- Businesses will notice an increase in productivity when large data files transfer quickly and directly among local and head offices, no matter the distance between the locations. Moreover, with the popularity of net-meetings and videoconferencing, a face-to-face meeting becomes entirely possible without the travel costs.

- Schools can now offer equal opportunities to their students no matter their location or funding. A student in a remote community is now able to use a broadband connection to receive violin lessons from the same revered instructor as a student in a large city. Moreover, rural students can take virtual field trips and see the same fascinating and educational museums as city kids.

- Local governments are now enjoying broadband benefits that let them provide one-stop shopping for town business transactions, as well as licensing, permits, billing, and utility payments.

- Communities have been quick to jump on the broadband band wagon to promote their local historical and other various tourist attractions. No other marketing resource reaches as far and as effectively as the internet.

There are so many fantastic benefits to a high-speed, broadband internet connection, that it is becoming as “basic” a need as a computer in today’s society.

Broadband Internet for High Speed Download of images

What is Broadband Service?

Broadband refers to a connection that has capacity to transmit large amount of data at high speed. Presently a connection having download speeds of 256 kbps or more is classified as broadband. When connected to the Internet such a connection allows surfing or downloading much faster than a dial-up or any other narrowband connections.


What are the benefits of broadband

Fast downloads

At least 4.5 times and upto 140 times faster than dial-up connection

Always on connection

Telephone and Internet access can be used together

No telephone call charges

Cost effective way to access Internet

A host of free content on the web can be downloaded faster



What kind of PC do I need to run broadband

The following minimum is, however, recommended:

Processor 200 MHz (or better)

Operating System Windows 98SE (or higher)

RAM (memory) 32 MB RAM

Free Disk Space 125MB

SVGA monitor

CD-ROM Drive

Network Interface Card(NIC) with 10/100 Mbps Ethernet port with RJ45 socket

3 Reasons Why Medical Billing Software is Leading the Way

Since technology changes so quickly, it is hard to begin by saying “in the old days . . . ,” but that seems to fit the best. In the old days, medical companies, service providers, and almost any other business which used automated billing enjoyed the convenience of logging on to a database (or several, they the company had multiple offices) and processing their billing statements. This “old way” required IT and servers, and is actually still the current way for most businesses.

Somewhere along the way, medical billing software was developed to process billing without logging on to multiple databases, without having IT, and without crowding the server. This medical billing software is not only cutting edge, but it is also a miracle because it comes without a large set-up and usage expense. Soon, all companies will be marching to the beat of the new medical billing software drummer.

Let’s explore the differences between the “old way” and the new by looking at the 3 reasons why medical billing software is leading the way in corporate software.

Connection

The “old way” was convenient for its time, but that time may soon be gone. It consisted of a different database for each office, which meant that if your business had 3 offices, you would have had to log on to 3 different databases to process your billing statements and close at the end of each day.

Using only a broadband connection, “the new” way connects you to an unlimited number of databases at once, allowing you to manage all of your accounts with clients, providers, etc., all in one connection.

In addition, with the same technology now available with medical billing software, you can connect to a secure server from anywhere with a broadband internet connection. You can work from home, the hotel, or anywhere else on a secure account that can only be accessed by those whom you authorize.

Capacity

The “old way” was to have separate applications for every function your business needed to perform. For example, records of clients, customers, providers, or patients, would each be kept in separate files in multiple databases. Then, to track appointments and schedules, your business would probably have had to open a whole new application.

Now medical billing software has one system for all of the functions your business needs to perform, not just to process medical billing statements. Log on; track your provider records and schedules, your client records and schedules, and your own financial records and schedules, all in one place.

Security

The question that runs through the minds of every thoughtful business when a new technology that claims to guard so many important and sensitive documents is, “Is this secure software?”

The answer is “yes,” because this advanced medical billing software backs-up, protects, and secures all data on HIPAA-compliant servers, which are accessible only to those whom you authorize.

New medical billing software is also a pioneer in financial security because the software does not require large start-up costs; it is billed the same way it is used: month to month.

Businesses can benefit from the technology medical billing software now has to offer. It has been said that the greatest breakthroughs come at the intersection of two different disciplines. Medical billing software has made a breakthrough in combining business skills with medical practice and providing medical billing software that not only meets medical billing needs but also provides a template for software that any business could benefit from.